What makes it special
- A hydrating cleanser that combines mild, non-drying cleansing agents & multiple humectants to gently cleanse skin and replenish moisture levels of the skin
- High purity Glyceryl Glucoside that in combination with Glycerin is proven to stimulate Aquaporin Channels in our skin. This results in better transportation of water within the skin, hence better hydration levels
- Boosted with high-performance humectants like Hyaluronic Acid, Diglycerin, Glycerin, Vitamin B5 and Betaine to maintain ample moisture levels in stratum corneum (outermost layer of the skin) even after cleansing
- Skin softening ingredient (Wheat Protein) along with skin soothing ingredients (Allantoin & Oat Extract) keep skin soft, supple & calm
- The key ingredient (Glyceryl Glucoside) is sourced from BASF (Germany)
Consumer study results
Combination of surfactants with very low Zein Score (a measurement of harshness of the surfactant) and high concentration of skin hydrating ingredients, make this cleanser extremely favourable daily cleanser for dry, dehydrated skin
97% subjects agreed skin felt softer & non-flaky immediately after cleansing
90% subjects agreed skin looked healthy & hydrated after 3 weeks
How to use
Apply on wet face. Pour an appropriate quantity into wet hands, rub together into a light lather, and massage into face. Rinse thoroughly.
When to use: AM & PM. Everyday
Ingredients
Aquaporin Boosters
Combination of highly purified Glyceryl Glucoside & Glycerin that is proven to stimulate Aquaporin channels in epidermis. These channels are responsible for transportation of moisture between the skin cells and keeping skin hydrated. As we age, expression level of Aquaporin channels in the skin decreases, and an external stimulating ingredient (like Glyceryl Glucoside) can help with this issue
Hyaluronic Acid
A know, potent humectant that attracts & holds ample water within the skin. Top it up with a moisturizer and you get a plump, well hydrated skin throughout the day
Wheat Protein
Has moisture-balancing properties that work synergistically to give skin a smoother, softer feel
Aqua, Glycerin, Glyceryl Glucoside, Diglycerin, Methylpropanediol, Sodium Lauroyl Methyl Isethionate, Sodium Cocoamphoacetate, Disodium Cocoamphodiacetate, Pentylene Glycol, Methyl Gluceth-20, PEG-150 Pentaerythrityl Tetrastearate, Coco-Glucoside, Glyceryl Oleate, Panthenol, Betaine, Sodium PCA, PEG-120 Methyl Glucose Dioleate, Hydrolyzed Wheat Protein, Sodium Hyaluronate Crosspolymer, Avena Sativa (Oat) Kernel Extract, Allantoin, Phenoxyethanol, Ethylhexylglycerin, Trisodium Ethylenediamine Disuccinate
