{"product_id":"plum-15-vitamin-c-face-serum-with-mandarin-20ml","title":"Plum 15% Vitamin C Face Serum with Mandarin {20mL}","description":"Vitamin C (above 10% strength) when applied on skin is proven to act on hyperpigmentation, dark spots, oxidative damage like wrinkles, and provide a boost to the natural glow of your skin!\nWhy me?\n\nI am thoughtfully formulated for targeted efficacy, safety and all-round results\nI contain Ethyl Ascorbic Acid (EAA, 15% active) — a water-soluble form of Vitamin C that penetrates skin quickly, and stays stable for longer without oxidizing\nWhen I say 15%, I mean 15% - because I've got 17.5% of EAA, which contains 86% active Vitamin C\nReal people, real results. My \"plum previews\" consumer panel reported:\n- 83% users saw enhanced skin glow* in just 2 weeks\n- 30% reduction in dark spots* in just 2 weeks\n*Self assessment study conducted on 41 subjects with varying skin types\nI am 100% vegan - good for the planet and for you\n\n'C' off all dark spots, sun damage \u0026amp; dull skin!\n\nIf your skin needs a major glow boost then you're in the right place. Our quick-absorbing Vitamin C \u0026amp; Mandarin face serum will make your skin smooth, radiant \u0026amp; plump in no time! Too good to be true? It sure is! This must-have plum is a power pack of the best glow boosters \u0026amp; antioxidants.\n\u003ch4\u003eReasons to ♥\u003c\/h4\u003e\n15% Ethyl Ascorbic Acid: a stable \u0026amp; quick absorbing Vitamin C\nJapanese Mandarin: Boosts performance of Vitamin C\u0026amp; collagen production in skin\nKakadu Plum: The richest plant source of Vitamin C, also rich in folic acid and carotenoids — antioxidant stuff that helps fight sun damage\nPlus, lots more good science from the goodness labs: Ethoxydiglycol \u0026amp; Propanediol for boosting penetration of Vitamin C into skin, Betaine for hydration and Rose Extracts for soothing skin\nNo artificial colours, fragrances or essential oils added!\n100% vegan, paraben-free, phthalate-free as always\n\u003ch4\u003egoodness Inside\u003c\/h4\u003e\nEthyl Ascorbic Acid\nFights pigmentation, improves skin elasticity \u0026amp; smoothes fine lines and wrinkles\n\nKakadu Plum\nPromotes skin rejuvenation \u0026amp; maximizes hydration\n\nJapanese Mandarin\nEnhances the efficacy of vitamin C \u0026amp; brings an instant glow to the skin\n\n \n\nSkincare\u0026gt;Treatments\u0026gt;Serums","brand":"Plum","offers":[{"title":"Default Title","offer_id":47742285381783,"sku":null,"price":550.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0722\/5360\/3991\/files\/VitaminCSerum_1_1024x1024_52af00b3-3d24-460e-8d09-28fc5fe5ec93.jpg?v=1778493230","url":"https:\/\/beautybrats.in\/products\/plum-15-vitamin-c-face-serum-with-mandarin-20ml","provider":"BEAUTY BRATS","version":"1.0","type":"link"}